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FASHION FRIDAY

Bits of check, turtlenecks, hounds tooth, light grey and pops of emerald.

Images from Here, Here, Here, and Here.

HUNT 4

Hunt 4 from Deux North on Vimeo.

The shots with rolling fog are amazing. Love the bikes, love Deux North.

“Riding up the coast of California from Santa Cruz, Deux North’s 8 riders test a new bike built for every kind of road. After 2 days and 200 miles, the group meets the story’s narrator, El Chapulin (The Grasshopper) to listen to his story, tell their own, and compete in an event that he created over 15 years ago. On the final day. the 100-mile Grasshopper Adventure Series race serves as the finish line for Deux North’s Hunt 4. #SeekandDiverge
Director: aaronisnotcool
Story: Dylan Nord, James Nord, Aaron Vazquez
Narrator: Miguel Crawford
Video Production: BKLYN1834
Soundtrack: Live Footage”

LES MOTS DE LA CARPE

Les mots de la carpe from Lucrece Andreae on Vimeo.

Not to sure what this is, but it’s awesome.

KIT-YOURSELF


RADAVIST KIT


TRACKO SNOW CAMO KIT

Well this week two amazing people produced two amazing, made in the U.S.A. Endo Customs cycling kits. Tracko just opened up the pre-order for his new Snow Camo jersey and camo bibs and John just posted his RADAVIST kit for sale on the site. I love the simplistic and intentional design on both these kits. I will be posting the Geopolitan Party Shred Club kit for pre-order in the next couple weeks; just can’t compete with these guys!

PATTERN PLAY



Welp Valentino won… but only with looks 48-67

IMPERIAL MOTION // REFLECTIVE

Imperial Motion // Reflective from Imperial Motion on Vimeo.

Spencer of Imperial Motion asked me to help out for their new reflective line by riding around at night and having some fun; I couldn’t say “no” to that. The end result is really cool and the product looks great! You can get the Highway Strap Back Hat and the Mercer Denim in Raw Grey on their webstore. See images below and product info below.

Highway Strap Back Hat - 100% Polyester reflective strap back hat with printed Velcro patch at center front, self strap back closure with zipper adjuster, flag woven label at back. Fully reflective material for high visibility at night.

Mercer Denim in Raw Grey - 98% Cotton 2% Spandex 5 pocket denim pant in a slim straight fit. The Mercer Denim features a raw grey denim, signature IM back pocket embroidery, signature back leather patch under waistband, front rivets at stress points, button fly, custom metal detailing, and our signature 3M printed inner cuff that reflects headlights, camera flashes, and other natural and artificial light.

These products are available now and the rest of the fall line will be up early July.

 

MERIT BERG

Europa

This morning I was reminded of the painting instructor at the community college I attended.  Her name is Merit Berg, and she had an fantastic exhibition there while I was enrolled. To this day, it was one of the most impactful moments art has had on my life. The paintings, which are huge, stopped me dead in my tracks and I felt like I just starred at them for hours. The detailed garments are unbelievable. I also love the mix of modern shapes with a very romantic painting style decorating a beautiful waste landscape.

Vanitas 2Vanitas

 

 

Rapha Europe’s Radical Rides

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John posted the Rapha Hidden Europe Video today, which is a great watch, and it reminded me of all the cool bikes I had seen when I originally watched it. After searching around some for these beautiful black rides, I found out that Rapha had shot amazing photos of them and posted on their site. I cannot wait for my all black made in the U.S.A. steel disc road bike to be finished! Until then, Enjoy (click on image to be taken to original post.)

Shred Club – Bro Cycling Team v. 2

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Back for round two: black tee with white discharge screen print on front and back. New logo done by Chelsey Scheffe. You can GET YOURS HERE!

ShredClubJump

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Shred club is a cycling team made up of our favorite people. We are made up of designers, business owners, teachers, models, skateboarders, artists, and cyclists.

All proceeds are going to help support my trip to Brazil this August to partner with Restore Brazil, aiding their work in the city of Rio to share the gospel and help improve living conditions for the cities inhabitants.

Shred Everything.IMG_4440

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Wraith Fabrication


“We want to have fun. Shred. It doesn’t matter what kind of bike you’re on. It doesn’t matter what you’re wearing. Our machines are made here in the USA by hand. We’re celebrating the brotherhood. It’s about the ride. It’s about getting more folks on a crazy nice frame. We want to see where you ride. We want to hear about your adventures. It’s an honest, sincere desire to fit folks on the best bikes possible. No over design, just simple items made from the best materials available”. – Adam Eldridge – Owner of Wraith Fabrications

He said it himself, SHRED. I couldn’t agree more with Adam’s words and I couldn’t be more into this bike. If I wasn’t 100% set on getting disc brake 28c+ bike I’d buy this immediately. *edit I ordered one!  You can Pre-Order here.